Legal
Privacy Policy
Last updated October 16, 2026
Effective date: October 16, 2026
This policy explains how Waltham Pest Control collects, uses, and shares information when you use our website. It also explains your choices and how to contact us.
Information you give us
When you use our contact form, we collect your name, contact details, and message. Your submission goes to our team by email so we can respond to your request.
When you use our chat, we collect the messages you type. If you choose to share them, we also collect your name, email address, phone number, address, and details about the work you need. The chat answers questions and collects these details so our team can follow up. Replies are generated using Anthropic's AI service. We and our marketing agency, AQ Marketing, keep the chat transcript and any details you provide. This information is sent to our team and our customer relationship management system.
Information collected automatically
Our website collects your IP address, browser and device type, pages visited, and time on site. The tools listed below also collect information such as approximate location, how you reached the website, advertising activity, and cookie identifiers. Some receive your IP address and browser details when your browser loads fonts, icons, images, widgets, or other website content.
How we use and share information
- We use your contact form information to respond to your request, and chat information to answer questions and follow up.
- We use hosting, security, and spam-filtering services to run and protect the website. Akismet receives form submissions, IP addresses, and browser details to check for spam.
- We use analytics and call-tracking services to measure website use, understand which sources and pages lead to calls, and improve the website.
- We use advertising tools to measure whether ads lead to visits, calls, or requests, and to show our ads to people who visited this website.
Information is shared with or collected by our marketing agency and AI chat provider, website hosting and security providers, spam-filtering services, analytics and call-tracking providers, advertising platforms, and services that deliver website content and features. The table below identifies these tools and explains their purposes and storage.
We do not sell your personal information. We do share information for targeted advertising through the advertising tools described below.
Tools used on this website
| Tool | What it does | Cookies / storage (how long) | Links |
|---|---|---|---|
| Google Fonts Google LLC | Delivers the website's typefaces; your browser requests them from Google's servers, which receive your IP address. | None found by our scan | Privacy policy |
| Pressable website hosting Automattic Inc. (Pressable) | Hosts the website; its servers process standard request data such as IP addresses in server logs. | None found by our scan | Privacy policy |
| Meta Pixel Meta Platforms, Inc. | Measures whether our Facebook and Instagram ads lead to visits or requests, and lets Meta show our ads to people who visited this site. | _fbp cookie — 4 months (typical; not measured on this site) | Privacy policy |
| Google Tag Manager Google LLC | Loads the website's other measurement and advertising tags from one place. It runs only after a visitor accepts, because the tags it loads can track activity for advertising. | None found by our scan | Privacy policy |
| CallRail call tracking CallRail, Inc. | Shows a tracking phone number and records how you reached the website, so we can tell which sources and pages lead to calls. | None found by our scan | Privacy policy |
| Gauges website statistics Gauges (provided with Pressable hosting) | Counts page views for hosting-level traffic statistics. | None found by our scan | — |
| Elfsight widgets Elfsight LLC | Shows embedded content widgets from Elfsight on some pages; your browser loads them from Elfsight, which receives your IP address and browser details. | elfsight_viewed_recently cookie — not verifiedElfsight sets its own cookie on its servers (elfsight_viewed_recently) to load and count widget views. | Privacy policy |
| Font Awesome icons Fonticons, Inc. | Delivers the icons used on the website; your browser requests them from Font Awesome's servers, which receive your IP address. | None found by our scan | Privacy policy |
| Akismet spam filtering Automattic Inc. | Checks form submissions for spam. What you submit in a form, with your IP address and browser details, is sent to Akismet to decide whether it is spam. | None found by our scan | Privacy policy |
| AQ website chat assistant AQ Marketing; replies are generated using Anthropic's AI service | Answers visitor questions in a chat window and, if the visitor chooses, collects contact and project details so the business can follow up. Chat messages and any details provided are kept by the business and its marketing agency, AQ Marketing, and sent to the business's CRM. | None found by our scan | — |
| Google Analytics 4 Google LLC | Measures how visitors find and use the website (pages viewed, approximate location, device and browser type) so we can improve it. | _gid cookie — 24 hours (typical; not measured on this site)_gat_UA-28566365-8 cookie — not verified_ga cookie — 2 years (typical; not measured on this site)_ga_N38LFBFVJ9 cookie — not verified | Privacy policy Opt out |
| Image, file and code hosting outside image, storage and code-library services (for example Unsplash, Pexels, Amazon S3, Google Cloud Storage, jsDelivr) | Some images, files and code libraries on the website are loaded from outside services, which receive your IP address and browser details. | None found by our scan | — |
| Cloudflare security and delivery Cloudflare, Inc. | Protects the website and its forms from attacks and automated bots and helps deliver pages quickly. Cloudflare receives your IP address and browser details. | _cfuvid cookie — session (typical; not measured on this site)__cf_bm cookie — session (typical; not measured on this site) | Privacy policy |
| SEO and site tools LinkStorm, NytroSEO, Google Translate / GTranslate, PrintFriendly, Better Business Bureau seals, Adobe Fonts | Internal-link, translation, trust-seal and font services some pages load; each receives your IP address and the page address. | None found by our scan | — |
| Google Ads conversion tracking Google LLC | Measures which Google ads lead to calls, form requests or visits, and lets Google show our ads to people who visited this site. | None found by our scan | Privacy policy |
| Cookie consent banner (part of this website) AQ Marketing (first party; no outside company involved) | Remembers the cookie choices you make on this site. If you allow analytics, your browser may also send this site, at most once a day, a list of the names of the cookies and similar storage it holds for this site — never their contents. The list is not stored with anything that identifies you, and it is used only to keep this Cookie Policy accurate. | aq_consent cookie — 180 daysaq_consent_report local storage — Until you clear your browser storage or withdraw analytics consent | — |
Cookies and your choices
Analytics and advertising tools stay off until you click "Accept all" on the cookie banner or scroll the page while the banner is showing; scrolling counts as accepting them.
Use the "Cookie settings" link at the bottom of any page to switch analytics or advertising cookies off, or back on, at any time.
Our cookie banner remembers your choices. If you allow analytics, your browser may also send this website a list of the names of cookies and similar storage it holds for this site, at most once a day. It does not send their contents. The list is not stored with information that identifies you. It is used only to keep our Cookie Policy accurate.
Do Not Track and tracking across websites
Our website does not respond to browser Do Not Track signals. We honor Global Privacy Control (GPC) signals. Use the "Cookie settings" link at the bottom of any page to switch analytics or advertising cookies off, or back on, at any time.
Other parties may collect personal information about your online activities over time and across different websites when you use this website. Meta Pixel and Google Ads collect activity across websites.
Review or change your information
Email or call us to review, correct, or delete the contact information you gave us. You can use the contact details below.
Children
Our website is not directed to children under 13.
Changes to this policy
We notify you of changes to this policy, including material changes, by posting the updated policy on this page with a new effective date.
Contact us
Waltham Pest Control1 Park Dr #15, Westford, MA 01886
Email: sales@walthampestcontrol.com
Phone: (781) 893-2146
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